Portfolio
Don’t Just Take My Word for It - Here’s the Work
Below you'll find examples of both live client work and portfolio-specific samples.
B2B SaaS
An SEO blog post for cybersecurity SaaS firm, Prey Project (American English):

Prey Project

Dark web monitoring tools: how to keep your business protected

The dark web is more dangerous than you think. Learn how to be proactive and not reactive, and keep your business protected.

A shorter blog post for HRtech SaaS startup, Onfolk, that produced multiple page one rankings in Google (British English)

www.onfolk.com

What to Look for in an HR and Payroll Solution for SMBs · Onfolk Payroll

Are you looking for the best HR and payroll solution for your needs? There are a ton of options right now exploding on to the market. So how do you know which HR and payroll software to choose? And which key factors should you consider for your SMB? You won’t go wrong with the three-point criteria we’ve outlined for you in this post..

An SEO-optimised webpage for VoIP SaaS startup, Aircall (British English):

Aircall

What Features Can I Expect From the UK’s Best VoIP Providers? | Aircall

Discover the Features you can Expect From the UK’s Best VoIP Providers

Two SaaS blog posts I wrote specifically for my portfolio (American English)
The 11 Best SaaS Tools for Remote Teams in 2025 (listicle)
SaaS vs. On-Site: Which is the Right Solution for Your Business? (comparison post)
Technology
An online article in the cybersecurity space (British English):

CITI I/O

How Cybercrime Operates Like A Legitimate Industry - CITI I/O

Cybercrime is an underground economy worth millions and millions of dollars. It’s organized, works like a legitimate economy,…

And now for something more technical (British English):

Medium

What is Referential Integrity?

A history of relational databses and RI

Professional Services
I wrote the script for the following video (an abandoned project of mine):
B2B iGaming
B2C iGaming
One of many Slingo* game descriptions and news releases I wrote for Gaming Realms (British Engish):
*Slingo games based on top Pragmatic Play titles are produced under license from one of the leading iGaming providers.
An explanation of prop betting (American English):
Copywriting and Marketing
If you’re extra curious, feel free to read my latest LinkedIn articles (American English):
Trusted by SaaS Startups, Agencies, and Tech Teams
"Jackson excels in writing clean and well-researched content… always impressed with how quickly he took to a subject and was able to make it his own."
— Norbert Hahn, Content Manager, IGC Services
"We saw some of our key pages shoot up to Google's first page… Jackson is super adaptable and always ready with great ideas for our SEO strategy."
— Naz Malik, Co-founder, Onfolk
"Jackson is a skilled wordsmith with a marketing edge — his work is always well researched and expertly put together to fit the brief."
— Zsofia Kokenyesy, Content Manager, Gaming Realms
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Jackson Kelly, Copywriter & Marketer
B2B SaaS Content That Performs